Service focus

Marketplace & Commercial Operations

Revenue is often lost in the handoffs — before anyone sees it in the numbers.

I help education businesses connect product readiness, listing quality, channel requirements, pricing, reporting and follow-through so marketplace and B2B activity becomes more disciplined and measurable.

30+UK eLearning brandssupported through the operating ecosystem
300+person environmentleadership context across teams and functions
1M+learners & customersreached through products and services
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Chartered ManagerCMgr MCMI
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PRINCE2 7 FoundationCertified Project Manager
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PRINCE2 7 PractitionerCertified Project Manager

Case-study logic

Marketplace growth needs operating discipline, not just listings.

I have worked across marketplace-linked course operations where product readiness, pricing, publishing cadence, platform rules and commercial reporting all had to connect.

This service is built for businesses that already sell through channels, but need sharper control over what gets prioritised, how revenue is protected and how decisions are made.

Problem

Commercial leaks I look for

  • Courses are listed, but not prioritised by revenue impact or product-market fit.
  • Marketplace rules change faster than internal teams respond.
  • Pricing, bundles, promotions and channel decisions happen reactively.
  • Reporting shows the past but does not drive the next decision.

Solution

How I strengthen execution

  • Map the commercial workflow from product readiness to listing, pricing and reporting.
  • Identify revenue leakage across handoffs, delayed action and compliance risk.
  • Create prioritisation logic for top courses, listings and channel opportunities.
  • Build a cadence for commercial review, ownership and revenue-protection actions.

Infographic

The revenue leakage map.

Product readiness

Are priority products complete, compliant, priced and packaged for the channel?

Listing execution

Are teams acting quickly on publishing, updates, descriptions, bundles and platform requirements?

Pricing discipline

Are commercial decisions based on data, competitor movement and ROI rather than habit?

Reporting rhythm

Does reporting show units, revenue, trend movement and next actions?

~10%

New revenue contribution

Partnership distribution became a measurable revenue contributor after diversification.

Risk control

Are compliance changes, account risk and revenue-protection priorities owned clearly?

Proof points

Numbers create trust when they are used carefully.

150+Reed courses publishedearly marketplace execution evidence
~10%new revenue contributionfrom partnership channels
Unitssold/revenue trackeddashboard-led marketplace review
£120kplanning estimateexample of campaign-level commercial modelling

What you receive

Outputs designed for action.

  • Marketplace/channel operations review
  • Revenue leakage and risk map
  • Product readiness and listing priority plan
  • Pricing and commercial reporting recommendations
  • 30/60/90-day channel execution cadence

Next step

Find where revenue is leaking.

Use this service when marketplace activity exists but commercial execution, reporting or ownership needs to become sharper.